In today’s fast-moving digital economy, businesses need more than just an online store—they need a scalable, secure, and flexible platform that grows with them. Shopify Plus is designed exactly for that purpose. It’s the enterprise-level version of Shopify, built for high-growth brands, large-scale retailers, and businesses that want to expand globally without being weighed down by technical limitations.
This article explores what Shopify Plus is, its features, benefits, pricing, and how it compares to standard Shopify, helping you decide whether it’s the right choice for your business.
What is Shopify Plus?
Shopify Plus is an enterprise e-commerce platform that powers some of the world’s biggest brands, including Allbirds, Heinz, Kylie Cosmetics, and Gymshark. Unlike standard Shopify plans that cater to small and medium-sized businesses, Shopify Plus is built for enterprises and fast-growing companies with high-volume sales.
At its core, Shopify Plus offers the same simplicity and usability that Shopify is famous for but adds more customization, automation, scalability, and support. It’s designed to handle the complexities of large-scale businesses while keeping operations smooth and efficient.
Who is Shopify Plus For?
While Shopify is great for startups and small businesses, Shopify Plus is best suited for:
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High-growth brands that experience rapid increases in sales.
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Enterprise businesses looking to expand internationally.
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Retailers with multiple storefronts or wholesale operations.
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Companies needing advanced integrations with ERP, CRM, and third-party tools.
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Merchants with flash sales or high-traffic campaigns, such as fashion, electronics, or limited-edition product launches.
If your store generates millions in annual revenue or needs advanced features like multi-store management, dedicated support, and advanced APIs, Shopify Plus could be the perfect solution.
Key Features of Shopify Plus
What sets Shopify Plus apart from the standard Shopify plans is its enterprise-grade features. Here are the most important ones:
1. Scalability and Performance
Shopify Plus is built to handle massive traffic spikes and high transaction volumes. The platform can process thousands of checkouts per minute without slowing down, making it ideal for big sales events like Black Friday or Cyber Monday.
2. Dedicated Account Management
With Shopify Plus, businesses get access to a Merchant Success Manager (MSM)—a dedicated specialist who provides strategic guidance, onboarding, and support to help businesses maximize the platform’s potential.
3. Customization and Control
Unlike lower Shopify plans, Shopify Plus allows advanced customization with tools like:
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Checkout. liquid for custom checkout experiences.
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API integrations with ERP and CRM systems.
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Unlimited staff accounts with advanced permission settings.
4. Multi-Channel Selling
Shopify Plus makes it simple to sell across multiple channels, including:
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Online store
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Mobile apps
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Social platforms like Facebook, Instagram, and TikTok
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Marketplaces such as Amazon and eBay
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Point of Sale (POS) systems for physical stores
5. International Expansion
Businesses on Shopify Plus can create multiple storefronts in different languages and currencies. The platform supports global selling with built-in tools for multi-currency payments, localized checkout, and international tax management.
6. Automation Tools
With Shopify Flow, Plus merchants can automate repetitive tasks such as order management, inventory updates, and customer segmentation. Another tool, Launchpad, allows businesses to schedule sales events, product releases, and marketing campaigns.
7. Wholesale and B2B Solutions
Shopify Plus offers a dedicated wholesale channel, allowing brands to manage B2B sales alongside their retail operations. Businesses can create customized pricing, volume discounts, and private wholesale portals.
8. Security and Compliance
Enterprise-level businesses handle sensitive customer data. Shopify Plus is Level 1 PCI DSS compliant, ensuring safe payment processing. The platform also provides SSL certificates and robust fraud prevention tools.
Benefits of Shopify Plus
Choosing Shopify Plus gives businesses significant advantages:
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Reliability: 99.99% uptime ensures your store stays live even during peak traffic.
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Faster Checkout: Custom checkout processes increase conversions.
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Time Savings: Automation tools free up resources for growth-focused activities.
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Global Reach: Expand into new markets with localized storefronts and payment options.
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Dedicated Support: Access to Shopify Plus experts, including 24/7 priority support.
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Cost Savings: Lower transaction fees and negotiated payment processing rates can significantly reduce operational costs.
Shopify Plus Pricing
One of the biggest questions businesses ask is: How much does Shopify Plus cost?
Unlike standard Shopify plans with fixed pricing, Shopify Plus pricing is customized based on your business size and needs. However, the base cost usually starts at around $2,000 per month.
This fee includes access to enterprise features, dedicated support, unlimited staff accounts, and advanced customization. While this may seem expensive, for businesses generating millions in annual revenue, the return on investment (ROI) is often substantial.
Shopify vs Shopify Plus: What’s the Difference?
Here’s a quick comparison of Shopify and Shopify Plus:
| Feature | Shopify | Shopify Plus |
|---|---|---|
| Target Business | Small & Medium | Enterprise / High-Growth |
| Pricing | $39 – $399/month | From $2,000/month |
| Scalability | Limited | Handles enterprise traffic |
| Customization | Basic | Advanced (checkout, APIs) |
| Staff Accounts | Limited | Unlimited |
| Dedicated Support | No | Yes (Merchant Success Manager) |
| Wholesale Options | Basic apps | Built-in wholesale channel |
| Internationalization | Add-ons required | Multiple storefronts, multi-currency |
In short, Shopify is best for smaller businesses, while Shopify Plus is built for large-scale brands that require advanced functionality and global reach.
Examples of Brands Using Shopify Plus
Some of the world’s most recognizable brands trust Shopify Plus:
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Gymshark – Scaled globally using Shopify Plus infrastructure.
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Kylie Cosmetics – Handles massive traffic spikes during product launches.
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Heinz – Successfully built a direct-to-consumer model during the pandemic.
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Allbirds – Manages multiple international storefronts seamlessly.
These success stories highlight the platform’s ability to manage growth and global expansion effectively.
Why Choose Shopify Plus Over Competitors?
There are several enterprise-level e-commerce platforms, such as Magento, BigCommerce Enterprise, and Salesforce Commerce Cloud. However, Shopify Plus stands out because of:
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Ease of Use: Unlike some complex platforms, Shopify Plus is user-friendly and doesn’t require heavy coding knowledge.
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Speed of Deployment: Brands can launch stores quickly without long development cycles.
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Extensive App Ecosystem: Shopify’s app marketplace allows easy integration with thousands of tools.
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Total Cost of Ownership: While the monthly fee is higher, businesses save on hosting, maintenance, and security costs.
Is Shopify Plus Worth It?
If your business is scaling rapidly, entering international markets, or struggling with technical limitations of your current platform, Shopify Plus is a strong investment. The platform offers:
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Stability for high-traffic sales events
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Flexibility for advanced customization
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Tools for automation and efficiency
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Support to ensure long-term growth
However, if you’re a small business just starting, Shopify’s basic plans may be more cost-effective until your sales volume justifies the investment.
Final Thoughts
Shopify Plus isn’t just an e-commerce platform—it’s a complete solution for enterprises aiming to grow globally, streamline operations, and deliver better customer experiences. With advanced customization, automation, scalability, and dedicated support, it’s trusted by some of the world’s leading brands.
For businesses generating millions in revenue and looking for an e-commerce partner that can handle rapid growth and complexity, Shopify Plus is more than worth considering. It’s a platform built not just for today’s challenges but also for tomorrow’s opportunities.
Samapak Food Industry is one of PMS’s satisfied e-commerce websites. Sama Pak Food is the webshop where you can find all your care products. The webshop was founded after customers from both at home and abroad asked us if we could send the products to them.
Alkaram Foam is one of PMS’s dynamic websites. Alkaram Foam is a name of quality, luxury, and comfort. We offer foam mattress, spring mattress and medicated mattress at market-beating prices. Also, we make EPE foam rolls (Jumbolon rolls) and EPE shells (Jumbolon shells) for businesses.
Al Noor Rice Corporation is one of PMS’s satisfied e-commerce websites. AL NOOR provides the best quality of Rice to its customers all over Pakistan and the Rest of the World. We are renowned for producing different varieties of Basmati like Super Basmati Rice, 1121 Basmati Rice, 1509 Basmati Rice, and various categories of non-Basmati rice like C9, 386, irri-6 and irri-9.
Skye VIP Cars is one of PMS’s dynamic websites. It offers all kinds of car services in Dubai and all over the UAE, pleasing our clients to the highest level.
Delta Wye Power Incorporation is one of PMS’s satisfied e-commerce websites. Delta Wye Power Inc., another company he is involved with, focuses on medium-voltage transformers.
County Public High School is one of the best dynamic websites of PMS. CPS Gujrat has been set up to provide a sound education to the students with special emphasis on character building and the development of a wholesome personality. We aim to build the student’s power of judgment and appraisal of evidence by reasoning and inference.
Cancer Patients Welfare Society GINUM is one of the best dynamic websites of PMS. The ultimate goal of CPWS GINUM is to help the ailing humanity of Cancer disease. CPWS helps cancer patients by providing free medicines and diagnostic facilities. In addition, CPWS helps GINUM administration in all aspects for the benefit of patients.
Al-Huda Rice Mills is one of the best dynamic websites of PMS. 
Ayk Trading Ltd. is one of the best landing page websites of PMS. Their Success is driven by the workforce & their Commitment to getting Results in the Right Way by Operating Responsibly, Executing with Excellence, and Applying Innovative Technologies and capturing New Opportunities for Development.
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Private Hospital Association Gujranwala is one of the best dynamic websites of PMS. The idea of a Private Hospital Association was the brainchild of Dr. Asif Ali Chaudhry, a renowned GP of Gujranwala, and his son Dr. Asad Ali Chaudhry, a prominent Gastro-Entrologist of our city, in view of an ever-increasing trend of medico-legal cases against private hospitals in this city.
GMT (Pvt.)Ltd. is one of the best dynamic websites of PMS. GMT Hearing Center is a Pakistani-based organization established in 2005. The purpose of the organization is to work for hearing, speech, physical and visual impairment.
Sami Goods Transport is one of the best dynamic websites of PMS. Sami Goods Transport (Pvt.)Ltd. has the vision to utilize the latest means of technology to provide swift and reliable Logistics solutions that provide Ease to our clients.
PMS (Pvt.)Ltd. is proud to announce its partnership with PMSTTC. It has inspired students to become ethical leaders who lead lives significantly in services. It provides a way to get the technical training that you want according to your domain.
PMS (Pvt.)Ltd. is proud to announce its partnership with PTCL. Pakistan Telecommunication Company Limited (PTCL) a subsidiary of e& is the largest integrated Information Communication Technology (ICT) company in Pakistan.
PMS (Pvt.)Ltd. is proud to announce its partnership with DCN. DCN focuses on the data communication field with full product lines, including Switch, Wireless, Router, Security firewall and gateway, storage, CPE, and Cloud services.
PMS (Pvt.)Ltd. is proud to announce its partnership with Poly. Poly is the leader in video and voice solutions. Learn how our technology can help your organization unleash the power of team collaboration.
PMS (Pvt.)Ltd. is proud to announce its partnership with Dell Technologies. It develops, sells, repairs, and supports computers and related products and services. Dell is owned by its parent company, Dell Technologies.
PMS (Pvt.)Ltd. is proud to announce its partnership with Hewlett-Packard. HP (Hewlett-Packard) is a multinational information technology (IT) company that sells hardware, software, and related business services.
At PMS (Pvt.)Ltd., we are dedicated to providing outstanding services to Royal Bio Fuel. It is a Trading Web-based Application. The main features of the Trading System are as follows:
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At PMS (Pvt.)Ltd., we are dedicated to providing outstanding services to Dignosco.org. It is a Customer Relation Management Web-based Application. The main features of the Customer Relation Management System are as follows:
PMS (Pvt.)Ltd. is proud to announce its partnership with Microsoft Partner Network. The Cloud Partner Program is how you build quickly, scale growth, sell worldwide, and stand out—all with a partner you can trust. No matter your goals, we’ll help you reach them.
PMS (Pvt.)Ltd. is proud to announce its partnership with Kaspersky. Grow your business – by partnering with a world leader. We provide the tools, incentives, and support to help you take your business to the next level. Across the world, Kaspersky is recognized for its innovative security solutions.
PMS (Pvt.)Ltd. is proud to announce its membership with SAP. Partners drive customer success with solutions from SAP, delivering trusted advice and deep product knowledge. SAP partners help you get the most from your software while enabling a smooth deployment.
PMS (Pvt.)Ltd. is proud to announce its partnership with Oracle. Oracle’s Partner ecosystem is critical to our customer’s success. Their differentiated services, combined with Oracle’s technology, help enable our customers to achieve their business goals.
PMS (Pvt.)Ltd. is proud to announce its partnership with ACTi. ACTi provides the full range of surveillance products – IP cameras, video management systems, TV wall systems, mobile applications, IoT devices, and access control systems.
PMS (Pvt.)Ltd. is proud to announce its partnership with Longse. Longse focuses on comprehensive security and smart solutions. The product lines include HD Cameras, IP Cameras, Consumer Cameras, Access Control, Recorders, Accessories, Client Software, and apps.
PMS (Pvt.)Ltd. is proud to announce its partnership with Fortinet. The Fortinet Security Fabric Platform delivers broad, integrated, and automated protections across the entire digital attack surface, securing critical devices, data, applications, and connections.
PMS (Pvt.)Ltd. is proud to announce its partnership with Planet. PLANET Technology Corporation is a leading global provider of IP-based networking products and solutions for small-to-medium-sized businesses, enterprises,
Sunny Flour Mills is one of the satisfied dynamic websites of PMS. The website has a different section that contains the details about company products. The end user can easily update products. SUNNY Group is a successful brand that has been milling wheat for 55 years. Sunny offers products that can appeal to the necessities of the giant baking experts in Pakistan.
PARSA Trust is one of the best dynamic websites of PMS. PARSA Trust is a registered Not-For-Profit company established to aid hepatitis elimination efforts in Pakistan. At PARSA, the vision is to serve everyone and ensure quality treatment.
Trepak International is one of the satisfied dynamic websites of PMS. Trepak designs, develops and sells machines, aseptic packaging lines, and aseptic packaging material and also supplies installation planning and technical support.
Trace Engineering is one of the best dynamic websites of PMS. TEC is primarily engaged in Power Generation, Transmission Lines, Substations, Distribution and Industrial Power Equipment, and the Hydel Sector of Pakistan.
Used Sweden Machines Buy and sell Used Tetra Pak Filling Machines, Processing Equipments, and Spare Parts (UHT Plants, Pasteurizer, Homogenizers, and Aseptic Tanks). We specialize in consulting, planning, and supplying machines and complete systems for the processing and filling of liquid food and beverages.
Agrotech Food Industry is one of the best e-commerce websites of PMS. It provides Pure and healthy Food Ingredients and offers an extensive line of Superior pure spices, custom blended seasonings, and a wide variety of other specialty food ingredients.
Obuy.pk is one of the satisfied e-commerce websites of PMS. It is an online shopping WordPress site with a wide range of Seller Services and tools that help creative entrepreneurs start, manage, and scale their businesses. About us, within our markets, millions of people around the world connect, both online and offline, to make, sell, and buy unique goods.
